Day 1Tuesday
13 October 2026
- 13:00–13:50Registration
- 14:00–15:30Plenary session “Current Issues in Marketing Under Global Change”
- 15:30–16:00Coffee break
- 16:00–18:00Section sessions
International Research and Practice Conference · Moscow
Until the conference opens
Submissions accepted until 10 October 2026
The conference brings together specialists in marketing, branding, corporate communications and digital technology to discuss current challenges and emerging directions in the field. The programme includes a plenary session, thematic sections, presentations of research papers and applied projects, and a closing concert for alumni and guests.
Organiser — Department of Marketing, Faculty of Economics, RUDN University.
Co-organiser — Department of Advertising and Business Communications, IMEB, RUDN University.
Applications of artificial intelligence in marketing and educational practice.
How corporate communications are changing under new conditions.
Global markets, cross-cultural strategy and sustainable development.
Section of the Department of Advertising.
Student section, presentation of research papers.
Student section, applied projects.
A collection of conference papers will be published and indexed in RSCI. The best papers will appear in academic journals.
RUDN University’s peer-reviewed journal on management and marketing.
Industry journal on marketing theory and practice. Indexed in RSCI.
Peer-reviewed journal indexed in RSCI.
Papers are accepted until 10 October 2026 through the registration form. Please format your file according to the requirements before submitting — it is checked automatically on upload.
Fill in the registration form on this website and/or send your abstract to the organising committee at conference-marketing@rudn.ru. Include your full name, institution, paper title (if any) and chosen section.
Registration and paper submission close on 10 October 2026. Contact details and the submission form will be sent separately.
An author or group of authors may submit no more than one paper for review, to a single section of their choice.
The best papers will be published in peer-reviewed academic journals indexed in RSCI (see the Publications section).
The conference is held in hybrid format. Venue: Moscow, 6 Miklukho-Maklaya St., RUDN University main building.
Department of Marketing, Faculty of Economics, RUDN UniversityRegister and/or submit a paper on a separate page. An author or group of authors may submit no more than one paper to a single section of their choice.
Deadline — 10 October 2026
Register